Tip #3 of my top 5 tips to get your home sold in this market is: Use Professional Photography.
We have all seen it, right? When looking at homes online, it doesn’t take long to find many listings that have awful or even no photographs for a home.
Bad examples I see all the time are photos of the bathroom, but the toilet seat is up, or a photo of the front of the home, but 1/3 of the shot is blocked by a trash can.
I mean, what is the real estate agent thinking?
I can’t tell you how many times I have discovered beautiful homes on the market, but I can’t even get my buyers to go have a look at them because the photos make it look so bad.
If your home doesn’t look its absolute best online, then you have a problem. And it is a big problem.
The National Association of Realtors says 90% of buyers will evaluate your home online before ever setting foot in it.
I would argue that the stat is closer to 98 or 99 percent of buyers are looking at homes online before seeing them in person.
With modern technology and smart phones, your home is definitely being scrutinized by buyers before they decide to see it for themselves.
Buyers don’t want to waste their valuable time looking at homes that don’t interest them, so dark and out of focus shots of your home’s worst features are NOT going to help you sell that home.
Make sure you list your home with an agent who is willing to shell out for a top notch photographer. Having quality photos of your home is just too important.
Until next week, I’m Mike Turner, owner of Front Street Brokers, and this has been your real estate minute.
Mike Turner
Front Street Brokers
208-740-5000




